Abstract: Items within an item universe or item repository can be associated with subscription options. A subscription visualization user interface can allow a user to visualize subscription costs over a particular time window and within certain display time periods so that better cost transparency can be achieved. Cost transparency and cost containment can be extremely important in an era of increasing subscription sales.

Abstract: Techniques are provided for presenting and dynamically updating a user interface that represents features/services associated with a service provider. For example, a user interface element associated with services offered by a service provider may be maintained. Further, instructions to present the user interface element with at least a first portion that represents a service of the services that is accessible may be provided. Information corresponding to an interaction with the service provider may be received. A second portion of the user interface element to present may be determined based at least in part on the received information and aggregate user data that identifies interactions by a plurality of users with the services offered by the service provider. Instructions may be provided to present the user interface element with the first portion and the determined second portion.