Abstract: Controlling haptic feedback in a mobile communication device is provided. Metadata associated with a set of objects within requested content is parsed to identify each object within the requested content having an associated frequency pattern included in the metadata. The requested content is displayed in a display device. A touch input is received on the display device at a location of an identified object that has an associated frequency pattern within the requested content. A frequency and a duration of a vibration generated by a variable frequency vibration device simulating a tactile texture of the identified object touched within the requested content is controlled using the associated frequency pattern of the identified object.

Abstract: Methods and apparatus are provided for matching audio advertisements to items on a shopping list in a mobile device. Audio advertisements are matched to items on a shopping list by obtaining the shopping list from a mobile device of the user; applying a speech recognizer to at least one audio advertisement detected on a microphone of the mobile device; identifying one or more key words in the at least one audio advertisement; comparing the one or more identified key words to one or more items on the shopping list stored on the mobile device; and storing the information related to the at least one advertisement if the one or more identified key words match the one or more items.

Abstract: Customer traffic flow in a retail store is managed to reduce congestion in the aisles. A processor receives individual shopping lists from customer's handheld devices as they enter the store. The processor may augment the lists with cross-sell items and up-sell items based on customer profile data and projected congestion near the cross-sell and up-sell items. The processor computes an optimized path for each customer to minimize congestion and provides the path as a recommendation to each customer via their handheld device.

Abstract: Methods and apparatus are provided for matching audio advertisements to items on a shopping list in a mobile device. Audio advertisements are matched to items on a shopping list by obtaining the shopping list from a mobile device of the user; applying a speech recognizer to at least one audio advertisement detected on a microphone of the mobile device; identifying one or more key words in the at least one audio advertisement; comparing the one or more identified key words to one or more items on the shopping list stored on the mobile device; and storing the information related to the at least one advertisement if the one or more identified key words match the one or more items.

Abstract: Methods and apparatus are provided for matching audio advertisements to items on a shopping list in a mobile device. Audio advertisements are matched to items on a shopping list by obtaining the shopping list from a mobile device of the user; applying a speech recognizer to at least one audio advertisement detected on a microphone of the mobile device; identifying one or more key words in the at least one audio advertisement; comparing the one or more identified key words to one or more items on the shopping list stored on the mobile device; and storing the information related to the at least one advertisement if the one or more identified key words match the one or more items.

Abstract: Controlling haptic feedback in a mobile communication device is provided. Metadata associated with a set of objects within requested content is parsed to identify each object within the requested content having an associated frequency pattern included in the metadata. The requested content is displayed in a display device. A touch input is received on the display device at a location of an identified object that has an associated frequency pattern within the requested content. A frequency and a duration of a vibration generated by a variable frequency vibration device simulating a tactile texture of the identified object touched within the requested content is controlled using the associated frequency pattern of the identified object.