Abstract: Methods, computer systems, computer-storage media, and graphical user interfaces are provided for efficiently generating alternative examples for content. In embodiments, a source example prompt is obtained at a large language model. The source example prompt includes text associated with a source content and an instruction to generate a source example from the text associated with the source content. Using the large language model, the source example that represents an entity and corresponding context from the text is generated. Thereafter, the source example and a set of user segments are provided as input into the large language model to generate alternative examples associated with the source content. Each alternative example corresponds to a user segment of the set of user segments. Based on a particular user segment associated with a user interested in the source content, an alternative example corresponding to the particular user segment is provided for display.

Abstract: System and methods for generating, validating, and augmenting question-answer pairs using generative AI are provided. An online interaction server accesses a set of digital content available at a set of designated network locations. The online interaction server further trains a pre-trained large language model (LLM) using the set of digital content to obtain a customized LLM. The online interaction server generates a set of question-answer pairs based on the set of digital content using the customized LLM and validates the set of question-answer pairs by determining if an answer in a question-answer pair is derived from the set of digital content. The online interaction server also selects a digital asset to augment an answer in a validated question-answer pair based on a semantic similarity between the validated question-answer pair and the digital asset.

Abstract: A method of finding online relevant conversing posts, comprises receiving, by a web server serving an online forum, a query post from an inquirer using the online forum, computing a contextual similarity score between each conversing post of a set of conversing posts with a query post, wherein the contextual similarity score is computed between the body of each of conversing posts and of the query post, wherein N1 conversing posts with a highest contextual similarity score are selected; computing a fine grained similarity score between the subject of the query post and of each of the N1 conversing posts, wherein N2 conversing posts with a highest fine grained similarity score are selected; and boosting the fine grained similarity score of the N2 conversing posts based on relevance metrics, wherein N3 highest ranked conversing posts are selected as a list of conversing posts most relevant to the query post.

Abstract: Systems and methods for topic modeling are described. The systems and methods include encoding words of a document using an embedding matrix to obtain word embeddings for the document. The words of the document comprise a subset of words in a vocabulary, and the embedding matrix is trained as part of a topic attention network based on a plurality of topics. The systems and methods further include encoding a topic-word distribution matrix using the embedding matrix to obtain a topic embedding matrix. The topic-word distribution matrix represents relationships between the plurality of topics and the words of the vocabulary. The systems and methods further include computing a topic context matrix based on the topic embedding matrix and the word embeddings and identifying a topic for the document based on the topic context matrix.

Abstract: Methods, computer systems, computer-storage media, and graphical user interfaces are provided for determining user affinities by tracking historical user interactions with tagged digital content and using the user affinities in content generation applications. Accordingly, the system may track user interactions with published digital content in order to generate user interaction reports whenever a user engages with the digital content. The system may aggregate the interaction reports to generate an affinity profile for a user or audience of users. A marketer may then generate digital content for a target user or audience of users and the system may process the digital content to generate a set of tags for the digital content. Based on the set of tags, the system may then evaluate the digital content in view of the affinity profile for the target user/audience to determine similarities or differences between the digital content and the affinity profile.

Abstract: Methods, computer systems, computer-storage media, and graphical user interfaces are provided for determining user affinities by tracking historical user interactions with tagged digital content and using the user affinities in content generation applications. Accordingly, the system may track user interactions with published digital content in order to generate user interaction reports whenever a user engages with the digital content. The system may aggregate the interaction reports to generate an affinity profile for a user or audience of users. A marketer may then generate digital content for a target user or audience of users and the system may process the digital content to generate a set of tags for the digital content. Based on the set of tags, the system may then evaluate the digital content in view of the affinity profile for the target user/audience to determine similarities or differences between the digital content and the affinity profile.

Abstract: Some techniques described herein relate to generating a hierarchical topic model (HTM), which can be used to generate custom content. In one example, a method includes determining first-level topics in a topic hierarchy related to a corpus of documents. A first-level topic of the first-level topics includes multiple words. The multiple words are grouped into clusters based on word embeddings of the multiple words. The multiple words are then subdivided into second-level topics as subtopics of the first-level topic, such that the number of second-level topics equals the number of clusters. A document of the corpus of documents is assigned to the first-level topic and to a second-level topic of the second-level topics, and an indication is received of access by a user to the document. Custom content is generated for the user based on one or more other documents assigned to the first-level topic and the second-level topic.

Abstract: Some techniques described herein relate to generating a hierarchical topic model (HTM), which can be used to generate custom content. In one example, a method includes determining first-level topics in a topic hierarchy related to a corpus of documents. A first-level topic of the first-level topics includes multiple words. The multiple words are grouped into clusters based on word embeddings of the multiple words. The multiple words are then subdivided into second-level topics as subtopics of the first-level topic, such that the number of second-level topics equals the number of clusters. A document of the corpus of documents is assigned to the first-level topic and to a second-level topic of the second-level topics, and an indication is received of access by a user to the document. Custom content is generated for the user based on one or more other documents assigned to the first-level topic and the second-level topic.

Abstract: Systems and methods for topic modeling are described. The systems and methods include encoding words of a document using an embedding matrix to obtain word embeddings for the document. The words of the document comprise a subset of words in a vocabulary, and the embedding matrix is trained as part of a topic attention network based on a plurality of topics. The systems and methods further include encoding a topic-word distribution matrix using the embedding matrix to obtain a topic embedding matrix. The topic-word distribution matrix represents relationships between the plurality of topics and the words of the vocabulary. The systems and methods further include computing a topic context matrix based on the topic embedding matrix and the word embeddings and identifying a topic for the document based on the topic context matrix.

Abstract: A method of finding online relevant conversing posts, comprises receiving, by a web server serving an online forum, a query post from an inquirer using the online forum, computing a contextual similarity score between each conversing post of a set of conversing posts with a query post, wherein the contextual similarity score is computed between the body of each of conversing posts and of the query post, wherein N1 conversing posts with a highest contextual similarity score are selected; computing a fine grained similarity score between the subject of the query post and of each of the N1 conversing posts, wherein N2 conversing posts with a highest fine grained similarity score are selected; and boosting the fine grained similarity score of the N2 conversing posts based on relevance metrics, wherein N3 highest ranked conversing posts are selected as a list of conversing posts most relevant to the query post.

Abstract: Methods, computer systems, computer-storage media, and graphical user interfaces are provided for determining user affinities by tracking historical user interactions with tagged digital content and using the user affinities in content generation applications. Accordingly, the system may track user interactions with published digital content in order to generate user interaction reports whenever a user engages with the digital content. The system may aggregate the interaction reports to generate an affinity profile for a user or audience of users. A marketer may then generate digital content for a target user or audience of users and the system may process the digital content to generate a set of tags for the digital content. Based on the set of tags, the system may then evaluate the digital content in view of the affinity profile for the target user/audience to determine similarities or differences between the digital content and the affinity profile.