Abstract: Techniques are described for adaptive encoding different portions of media content based on content. Characteristics of GOPs of media content can be determined and used to set encoding parameters for the GOs. The GOPs can be encoded such that one GOP is encoded differently than another GOP if they have different characteristics.

Abstract: Techniques are described for adaptive encoding different portions of media content based on content. Characteristics of GOPs of media content can be determined and used to set encoding parameters for the GOs. The GOPs can be encoded such that one GOP is encoded differently than another GOP if they have different characteristics.

Abstract: Techniques are described for server-side fragment insertion and delivery of media content. After receiving a request to play back media content, a manifest is generated that includes fragments associated with the requested media content and fragments associated with different media content. A client device requests fragments from a media server according to the manifest, and the media server provides the correct fragment in response to the request.

Abstract: Techniques enabled by the present disclosure enable media content to be split into sections that can be encoded by multiple video encoders. The disclosed techniques further enable the separately encoded sections to be stitched back together using coordination logic that does not require bi-directional communication between encoding processes.

Abstract: Methods and apparatus are described for combining fragments of media content that correspond to multiple quality levels. A particular combination of fragments may be selected for a client device based, at least in part, on feedback received from the client device. In this manner, adaptive bit rate selection can be simulated for a client device that does not support adaptive bit rate selection.

Abstract: The disclosure is related to allocation of bits in a media stream. In an example, a video stream is segmented into groups of pixels. A determination of a class type is made for individual ones of the groups of pixels. The determination can be based at least in part on semantic similarity of the class type and of a scene represented in the groups of pixels. A further determination occurs for sets of classified data associated with regions of interest (ROIs) according to the determined class type. Masking data associated with the sets of classified data is provided and confidence measures associated with the sets of classified data and the ROIs are determined. Bits are then allocated for groups of pixels based on the masking data and the confidence measures. Thereafter, a bit stream with the bits can be transmitted for playback on a computing device.

Abstract: Techniques are described caching media content. The caching can provide the same cached media content to multiple requests based on different protocols.