Abstract: Systems and methods for responding to a search query from a user are presented. In responding to a search query from a user, the user is presented with a search results page. The search results page includes both search results (relevant to the search query) and one or more advertisements. At least one of the advertisements is a specially configured advertisement that includes a corresponding app. Execution of the app is initiated through a user-actionable control in the advertisement. Unlike other advertisements that cause navigation to an advertisers landing page, the corresponding app executes within the context of the browser view/search results page. The corresponding app may be designed so that a transaction may be completed through its execution (the particular transaction depending upon the design of the app.

Abstract: Multiple instances of an incoming call in an integrated system capable of communicating through multiple networks are associated such that the called party is provided a single (merged) notification along with options to select among available call types. The call is established using a selected network and end device registered to the called user. Association of the instances is accomplished by comparing caller identity derived from a variety of information associated with the calling party. Conversation or correlation IDs are used to associate the instances as being for the same call and with other related communications such as a related instant messaging session.

Abstract: Multiple instances of an incoming call in an integrated system capable of communicating through multiple networks are associated such that the called party is provided a single (merged) notification along with options to select among available call types. The call is established using a selected network and end device registered to the called user. Association of the instances is accomplished by comparing caller identity derived from a variety of information associated with the calling party. Conversation or correlation IDs are used to associate the instances as being for the same call and with other related communications such as a related instant messaging session.