Abstract: Method of analyzing and predicting consumer behavior includes receiving a plurality of consumer answers to a plurality of questions, each answer having a unique consumer identity, each question corresponding to: a lifestyle attitude sector having a plurality segments; a consumer mindset sector having segments; a product preference sector having segments; an influencer sector having segments; and a need state sector having segments. The method further includes assigning a value to each user answer, creating a composite value associating the consumer identity with a particular lifestyle attitude segment, consumer mindset segment, product preference segment, influencer segment, and need state segment, and comparing the composite value with a plurality of product values each associated with a respective plurality of products in a product database.

Abstract: A new laser beam for sight alignment for projecting a beam of a light out of gun for the sight to be adjusted until it aligns with a dot formed by the beam on a target. The inventive device includes a hollow cylindrical casing having a main cylindrical portion and a tapered end portion. The tapered end portion is coextensive with the main cylindrical portion. The main cylindrical portion has an open interior end. The tapered end portion has an opening in an outer end thereof. The cylindrical casing is dimensioned for being slidably received within a chamber of a gun. A lens is disposed within the opening in the outer end of the tapered end portion of the cylindrical casing. A laser module is disposed within the tapered end portion of the cylindrical casing inwardly of the lens.