Abstract: A convertible container for the storage, transportation, dispensing and utilization of air freshening products includes an elongate tubular box having opposed sidewalls and normally closed ends for the retention of the products. At least one of the sidewalls has a tear-out portion adjacent its corner end for access to the interior for dispensing the product. The sidewalls also have perforated lines extending transversely so that the upper portion of the box may be removed and, in conjunction with generally transversely extending fold lines, the remainder of the box can be converted to a wall mounted dispenser.