Abstract: An illuminated top water lure has a lure body including a generally cylindrical forward part and a generally conical rear part. The lower portion of the lure is substantially heavier than the hollow upper portion and has a depending rib which extends along the cylindrical front portion of the lure body. The forward end of the body is defined by a radially disposed lower part and an upper part which is inclined upwardly and forwardly from the lower part. A chemiluminscent light stick contained within a forwardly open bore in the lower portion of the lure body is retained therein by a radially expandable elastomeric well nut. A metal ball contained within a chamber defined by the upper portion is adapted to impinge upon the walls of the chamber to produce sound waves as the lure moves through the water.