Patents by Inventor Stephen King Dougherty

Stephen King Dougherty has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Dynamic broadcast lineups based on local and third-party data sources
    Patent number: 11244353
    Abstract: Inventory data is stored, wherein the inventory data represents for each of a plurality of broadcast stations a corresponding inventory of audio advertising spots available from that broadcast station to be filled by an advertising placement system. An advertising campaign data representing a set of advertising objectives of an advertising campaign is received. The inventory data is used to iteratively select advertising spots to be associated with the advertising campaign, based at least in part on a respective computed fitness of match between each selected advertising spot and said advertising objectives.
    Type: Grant
    Filed: September 21, 2020
    Date of Patent: February 8, 2022
    Assignee: Jelli, Inc.
    Inventors: John Paul LeFlohic, Torsten Schulz, Stephen King Dougherty
  • Self service demand side platform for broadcast media ad exchange
    Patent number: 11238501
    Abstract: A selection of a broadcast media ad network and a set of parameters including one or both of a goal and a constraint associated with an advertising campaign is received. Based at least in part on said selection and said set of parameters an advertising proposal, the advertising proposal is determined including an identification of a set of broadcasters associated with the selected broadcast media ad network and for each a corresponding advertising plan portion of the advertising proposal. Information representing the advertising proposal is caused to be displayed at a node from which said selection and set of parameters were received.
    Type: Grant
    Filed: September 21, 2020
    Date of Patent: February 1, 2022
    Assignee: Jelli, Inc.
    Inventors: Sreeharsha Kamireddy, Jateen P. Parekh, Torsten Schulz, Michael S. Dougherty, Stephen King Dougherty, Stephanie Shieh
  • SELF SERVICE DEMAND SIDE PLATFORM FOR BROADCAST MEDIA AD EXCHANGE
    Publication number: 20210097580
    Abstract: A selection of a broadcast media ad network and a set of parameters including one or both of a goal and a constraint associated with an advertising campaign is received. Based at least in part on said selection and said set of parameters an advertising proposal, the advertising proposal is determined including an identification of a set of broadcasters associated with the selected broadcast media ad network and for each a corresponding advertising plan portion of the advertising proposal. Information representing the advertising proposal is caused to be displayed at a node from which said selection and set of parameters were received.
    Type: Application
    Filed: September 21, 2020
    Publication date: April 1, 2021
    Inventors: Sreeharsha Kamireddy, Jateen P. Parekh, Torsten Schulz, Michael S. Dougherty, Stephen King Dougherty, Stephanie Shieh
  • DYNAMIC BROADCAST LINEUPS BASED ON LOCAL AND THIRD-PARTY DATA SOURCES
    Publication number: 20210097576
    Abstract: Inventory data is stored, wherein the inventory data represents for each of a plurality of broadcast stations a corresponding inventory of audio advertising spots available from that broadcast station to be filled by an advertising placement system. An advertising campaign data representing a set of advertising objectives of an advertising campaign is received. The inventory data is used to iteratively select advertising spots to be associated with the advertising campaign, based at least in part on a respective computed fitness of match between each selected advertising spot and said advertising objectives.
    Type: Application
    Filed: September 21, 2020
    Publication date: April 1, 2021
    Inventors: John Paul LeFlohic, Torsten Schulz, Stephen King Dougherty
  • Self service demand side platform for broadcast media ad exchange
    Patent number: 10832291
    Abstract: A selection of a broadcast media ad network and a set of parameters including one or both of a goal and a constraint associated with an advertising campaign is received. Based at least in part on said selection and said set of parameters an advertising proposal, the advertising proposal is determined including an identification of a set of broadcasters associated with the selected broadcast media ad network and for each a corresponding advertising plan portion of the advertising proposal. Information representing the advertising proposal is caused to be displayed at a node from which said selection and set of parameters were received.
    Type: Grant
    Filed: April 22, 2016
    Date of Patent: November 10, 2020
    Assignee: Jelli, Inc.
    Inventors: Sreeharsha Kamireddy, Jateen P. Parekh, Torsten Schulz, Michael S. Dougherty, Stephen King Dougherty, Stephanie Shieh
  • Dynamic broadcast lineups based on local and third-party data sources
    Patent number: 10832288
    Abstract: Inventory data is stored, wherein the inventory data represents for each of a plurality of broadcast stations a corresponding inventory of audio advertising spots available from that broadcast station to be filled by an advertising placement system. An advertising campaign data representing a set of advertising objectives of an advertising campaign is received. The inventory data is used to iteratively select advertising spots to be associated with the advertising campaign, based at least in part on a respective computed fitness of match between each selected advertising spot and said advertising objectives.
    Type: Grant
    Filed: April 15, 2016
    Date of Patent: November 10, 2020
    Assignee: Jelli, Inc.
    Inventors: John Paul LeFlohic, Torsten Schulz, Stephen King Dougherty