Abstract: The present invention concerns the use of a blue or violet triphenodioxazine direct dye in a laundry composition.

Abstract: The present invention concerns the use of pigment and dye combinations for enhanced whiteness of fabrics during laundering.

Abstract: A fabric whiteness guide comprising at least one visual scale of whiteness.

Abstract: The photo-destruction of an ingredient that is susceptible to photo-destruction in a stick cosmetic product can be retarded by controlling the ingress of air through the base of the dispenser of that product. The invention is particularly suitable for antiperspirant compositions containing palmatine disposed within a bottom-fill dispenser.

Abstract: A laundry treatment composition which comprises a surfactant and from 0.0001 to 0.1 wt % of a combination of dyes which together have a visual effect on the human eye as a single dye having a peak absorption wavelength on cotton of from 540 nm to 650 nm, preferably from 570 nm to 630 nm, the combination comprising a photostable dye which is substantive to cotton.

Abstract: The present invention provides a treatment composition comprising a hydrophobic dye.

Abstract: A laundry treatment composition comprising: (i) from 2 to 70 wt % of a surfactant, and from 0.0001 to 0.1 wt % of an azine dye, wherein the dye is of the following core structure (I), wherein Ra, Rb, Rc, and Rd are selected from: H, an branched or linear C1 to C7-alkyl chain, benzyl a phenyl, and a naphthyl; the dye is substituted with at least one SO3? or —COO? group; the B ring does not carry a negatively charged group or salt thereof; and the A ring may further substituted to form a naphthyl; the dye is optionally substituted by groups selected from: amine, methyl, ethyl, hydroxyl, methoxy, ethoxy, phenoxy, Cl, Br, I, F, and NO2.

Abstract: A laundry treatment composition which comprises a surfactant and from 0.0001 to 0.1 wt % of a combination of dyes which together have a visual effect on the human eye as a single dye having a peak absorption wavelength on cotton of from 540 nm to 650 nm, preferably from 570 mn to 630 mn, the combination comprising a photostable dye which is substantive to cotton.

Abstract: The photo-destruction of an ingredient that is susceptible to photo-destruction in a stick cosmetic product can be retarded by pigmenting the composition or/and the dispenser for the composition with an inhibiting pigment and preferably a matching pigment. The photo-destruction can be further retarded by employing a dispenser that inhibits the ingress through its base of moist air during storage, for example in bathrooms, and advantageously such dispenser being pigmented. The invention is particularly suitable for antiperspirant compositions containing palmatine.

Abstract: The present invention provides a laundry detergent composition comprising an efficient sequestrant.

Abstract: The present invention provides a liquid laundry liquid detergent formulation comprising a dye that reduces precipitation of the dye.

Abstract: The invention relates to a laundry detergent shading composition that has been coated with a polymer that serves to promote the stability of the dye.

Abstract: The invention relates to a fabric treatment composition which comprises a self-crosslinking polymer possessing pendant azetidinium groups. A first aspect of the invention comprises an azetidinium functionalized polymer containing primary or secondary amine groups. Cross-linking reactions between the azetidinium group and primary or secondary amine groups do not form quaternary groups and consequently do not result in a charged, cross-linked polymer. This lack of charge is believed to overcome the problems of stain fixing and dye adsorption. A second aspect of the present invention subsists in an azetidinium functionalized polymer of which the monomers comprise: an amino-acrylate and/or amino-alkacrylate monomer, and, optionally, further non-amino acrylate and/or alkacrylate monomer.

Abstract: The present invention provides a bleaching composition comprising iodine.

Abstract: A method for the treatment of waste water by the generation of radicals in the waste water comprises applying to the waste water at least one substance which is capable of providing radicals in the waste water. The substance decomposes by a unimolecular mechanism or by hydrogen abstraction to form a carbon-containing radical on exposure to light or heat.

Abstract: The present invention provides a bleaching composition comprising a thermally labile peroxide. The application of heat, for example by ironing, of a textile stain induces bleaching providing the user instant gratification. The bleaching composition may also comprise a conventional laundry peroxide and bleach precursor.

Abstract: The present invention provides a bleaching composition comprising iodine.