Abstract: The grip which incorporates the invention is designed for use with implements provided with elongate rigid handles and is particularly suitable for use with tennis rackets, golf clubs, and the like. It consists of an elongate strip of elastomeric material having a high degree of elastic memory and having a generally arcuate shape in cross section in unstressed condition. When applied to the handle of a tennis racket or golf club, for example, a first end is opened out and placed on the free end of the handle, concave side in, and the strip is wrapped in tension over its own first end and then helically along the handle with its concave inner surface in flat facewise contact with the handle without overlap. When it is fully wrapped, the second end is located under the adjacent wrap and secured by friction and elastic pressure.