Abstract: An apparatus for mounting a banner, comprising an arm and a base. The arm includes a proximal portion, a distal portion adapted for holding the banner, and a spring portion connecting the proximal portion to the distal portion. The base is adapted for attaching the proximal portion of the arm to a structure. The apparatus may be used in a banner hanging system, comprising at least two arms adapted for holding a banner and a set of two bases. One of the arms is adapted for holding a top end of the banner and the other of the arms is adapted for holding a bottom end of the banner. Each of the two bases may include two opposing receiver portions, each receiver portion being adapted for receiving and being attached to the proximal end of one of the arms. The opposing receiver portions are constructed and arranged to extend banners on opposing sides of the structure.