Abstract: A method and computer programs for a radio device and a server in a system in which a radio device receives (410) radio a broadcast item of entertainment content and associated information identifying it, plays it (420) and detects (450) if it is preferred by a user, and if yes, sends (470) to a mobile telecommunications network an associated information signal containing the associated information for further processing in an external server. The server uses the associated information to provide a value-added service, for example to retrieve related content, to forward a pointer to the preferred item of entertainment content or to retrieve background information relating to the preferred item of entertainment content.