Abstract: An integrated, incentive-based online system for capturing and utilizing real-time, fresh, and contextual employee generated content™ (internal, feedback, best practices) in the form of customer interactions (testimonials, feedback, ideas, stories), employee interactions (stories, ideas, feedback), video, audio, graphics, images, etc. and providing credit to content authors (employees) for use in online stores and charitable donations. Companies manage their employee content through a dashboard and utilize submissions to connect and engage clients and potential clients. Companies, small and large, are in constant need of high quality and timely content to utilize in sales, marketing, corporate websites, company blogs, LinkedIn, and social media (Facebook, Twitter, etc.) to highlight their services and to keep customers engaged and coming back. Currently, no system is available on the market to support organizations in capturing and rewarding employees for submission of internal content.