Abstract: Methods and apparatus for providing content to users of a network that can be selectively recorded via the user's equipment. In an exemplary embodiment, the network comprises a hybrid fiber coax (HFC) network, and on-demand (OD) sessions are used to provide high-speed download of the requested content to the users. The user's equipment (e.g., set-top box) is equipped with a high-density recording device which can both record the content onto a selected medium (e.g., DVD) and optionally provide copyright protection via one or more means such as limiting the number of copies that can be made, and/or digital watermarking. The network operator can also restrict the establishment of the on-demand sessions and/or release of the content to subscribers based on parameters including prior purchase of the content by the user, and the timing of the release of the same content via other distribution channels such as rental and retail.

Abstract: A digital video program is obtained. The program includes: (i) at least one broadcast segmentation message specifying at least one location for at least one broadcast advertisement, and (ii) at least one time-shifted segmentation message specifying at least one location for at least one time-shifted advertisement. The program is broadcast with at least one broadcast advertisement in accordance with the at least one broadcast segmentation message, and is made available to a subscriber at a time after the broadcasting, with at least one time-shifted advertisement in accordance with the at least one time-shifted segmentation message.

Abstract: A cross-platform advertising system utilizes viewing data, browsing data, and telephone call data to establish subscriber account profile and, optionally, user profiles for users at the subscriber account. An ad selection processor selects ads based on subscriber account profile and, optionally, the user profile. An ad delivery processor delivers the selected ads to a device associated with the subscriber account.

Abstract: Methods and apparatus for providing content to users of a network that can be selectively recorded via the user's equipment. In an exemplary embodiment, the network comprises a hybrid fiber coax (HFC) network, and on-demand (OD) sessions are used to provide high-speed download of the requested content to the users. The user's equipment (e.g., set-top box) is equipped with a high-density recording device which can both record the content onto a selected medium (e.g., DVD) and optionally provide copyright protection via one or more means such as limiting the number of copies that can be made, and/or digital watermarking. The network operator can also restrict the establishment of the on-demand sessions and/or release of the content to subscribers based on parameters including prior purchase of the content by the user, and the timing of the release of the same content via other distribution channels such as rental and retail.

Abstract: Methods and apparatus for allowing parties, e.g., individuals, at different locations to participate in an on-demand content delivery session are described. Dynamically updateable playlists are used to control content delivery to the session participants in a synchronized manner. Content may be delivered to different session participants from different servers with a different playlist corresponding to each session participant being used to control content delivery to the session participant's host platform, e.g., set top box. Either party may update the playlist with, optionally, each of the content delivery servers being controlled by a different or local copy of the jointly updateable play list. Thus, an inviting party and one or more joining parties are able to participate together in an on-demand session. While the participants may be served by the same or different content delivery servers, the parties are able to share images, audio, and/or video in a synchronized manner.

Abstract: The present invention is directed towards systems and methods for the delivery of programming content with targeted advertisements. One embodiment of a method according to the present invention comprises receiving a request for programming content from a given user, determining a given demographic group to which the given user belongs and determining whether the requested programming content is being streamed to one or more users associated with the given demographic group. If the requested programming content is being streamed to one or more users associated with the given demographic group, the requested programming content is streamed with advertisements targeted to the given demographic group to the given user. If not, a new stream is generated for the requested programming content with advertisements targeted to the given demographic group, which is streamed to the given user.

Abstract: A digital video program is obtained. The program includes: (i) at least one broadcast segmentation message specifying at least one location for at least one broadcast advertisement, and (ii) at least one time-shifted segmentation message specifying at least one location for at least one time-shifted advertisement. The program is broadcast with at least one broadcast advertisement in accordance with the at least one broadcast segmentation message, and is made available to a subscriber at a time after the broadcasting, with at least one time-shifted advertisement in accordance with the at least one time-shifted segmentation message.

Abstract: Methods and apparatus for optimizing the distribution and delivery of multimedia or other content within a content-based network. In one embodiment, the network comprises a broadcast switched cable television network, which utilizes a Network optimization controller (NOC) that processes subscriber program viewing requests to identify options available to fulfill the request (including, e.g., the creation of one or more “microcasts” specifically targeting one or more users), and evaluate these options to determine one that optimizes network operation. The NOC performs these decisions by considering various parameters including network resource availability, type of CPE, subscriber's targeted advertisement profile, and business rules programmed by operator of the network. Business methods based on such network optimization are also described.

Abstract: Methods and apparatus for providing content to users of a network that can be selectively recorded via the user's equipment. In an exemplary embodiment, the network comprises a hybrid fiber coax (HFC) network, and on-demand (OD) sessions are used to provide high-speed download of the requested content to the users. The user's equipment (e.g., set-top box) is equipped with a high-density recording device which can both record the content onto a selected medium (e.g., DVD) and optionally provide copyright protection via one or more means such as limiting the number of copies that can be made, and/or digital watermarking. The network operator can also restrict the establishment of the on-demand sessions and/or release of the content to subscribers based on parameters including prior purchase of the content by the user, and the timing of the release of the same content via other distribution channels such as rental and retail.

Abstract: Methods and apparatus for optimizing the distribution and delivery of multimedia or other content within a content-based network. In one embodiment, the network comprises a broadcast switched cable television network, which utilizes a Network optimization controller (NOC) that processes subscriber program viewing requests to identify options available to fulfill the request (including, e.g., the creation of one or more “microcasts” specifically targeting one or more users), and evaluate these options to determine one that optimizes network operation. The NOC performs these decisions by considering various parameters including network resource availability, type of CPE, subscriber's targeted advertisement profile, and business rules programmed by operator of the network.

Abstract: Methods and apparatus for providing content to users of a network that can be selectively recorded via the user's equipment. In an exemplary embodiment, the network comprises a hybrid fiber coax (HFC) network, and on-demand (OD) sessions are used to provide high-speed download of the requested content to the users. The user's equipment (e.g., set-top box) is equipped with a high-density recording device which can both record the content onto a selected medium (e.g., DVD) and optionally provide copyright protection via one or more means such as limiting the number of copies that can be made, and/or digital watermarking. The network operator can also restrict the establishment of the on-demand sessions and/or release of the content to subscribers based on parameters including prior purchase of the content by the user, and the timing of the release of the same content via other distribution channels such as rental and retail.

Abstract: Apparatus and methods for the capture and delivery of content over a network. In one embodiment, the network comprises a cable television network, and the apparatus comprises a local server which stores, processes and assembles content prior to its delivery to a VOD server, thus obviating the need for superfluous VOD storage. This approach also facilitates various pre-streaming processing in a video recording (e.g., nPVR) system, and gives a network operator dynamic control over local playlists. In another embodiment, the local server of the improved system obviates the need for a VOD server in the nPVR system. One or more content libraries adapted to facilitate nPVR content access across one or more regions of a broadcast network are also disclosed. Secondary content (e.g., promotions, advertisements, etc.) can also be selectively inserted into nPVR content. Various access, business or operational rules and methods implementing the foregoing are also described.

Abstract: Methods and apparatus for accurate, secure and uniform exchange of audience research data. In one embodiment, viewership data is provided in real-time and offers the ability to monitor audience activities regarding, among others, broadcast, VOD or DVR content. A standardized message configuration is optionally used also to permit maximum uniformity and accessibility of the data. Accuracy of data exchange is enforced by implementing a method of detecting system failures, and the transmission of incomplete messages. Subscriber privacy and anonymity is also maintained via e.g., hashing or encrypting data relating to the CPE and/or subscriber, thus ensuring that stored data is not traceable to a specific user account. The methods and apparatus may also be utilized in conjunction with systems enabling the insertion and/or recommendation of content or advertising based on data collected regarding user actions or events. Business methods are also disclosed.

Abstract: A digital video program is obtained. The program includes: (i) at least one broadcast segmentation message specifying at least one location for at least one broadcast advertisement, and (ii) at least one time-shifted segmentation message specifying at least one location for at least one time-shifted advertisement. The program is broadcast with at least one broadcast advertisement in accordance with the at least one broadcast segmentation message, and is made available to a subscriber at a time after the broadcasting, with at least one time-shifted advertisement in accordance with the at least one time-shifted segmentation message.

Abstract: Methods and apparatus for allowing parties, e.g., individuals, at different locations to participate in an on-demand content delivery session are described. Dynamically updateable playlists are used to control content delivery to the session participants in a synchronized manner. Content may be delivered to different session participants from different servers with a different playlist corresponding to each session participant being used to control content delivery to the session participant's host platform, e.g., set top box. Either party may update the playlist with, optionally, each of the content delivery servers being controlled by a different or local copy of the jointly updateable play list. Thus, an inviting party and one or more joining parties are able to participate together in an on-demand session. While the participants may be served by the same or different content delivery servers, the parties are able to share images, audio, and/or video in a synchronized manner.

Abstract: A method of providing programming content from a video server to a client coupled to the video server by a video content network includes the steps of sending, to the client, a playlist describing an interrelationship between at least one program segment and at least one related segment; sending, from the video server to the client over the video content network, video content comprising the at least one program segment and the at least one related segment; and modifying the playlist via communication to the client. The steps of sending the playlist, sending the content, and modifying the playlist are all accomplished within a single video-on-demand session per user.

Abstract: Methods and apparatus for optimizing the distribution and delivery of multimedia or other content within a content-based network. In one embodiment, the network comprises a broadcast switched cable television network, which utilizes a Network optimization controller (NOC) that processes subscriber program viewing requests to identify options available to fulfill the request (including, e.g., the creation of one or more “microcasts” specifically targeting one or more users), and evaluate these options to determine one that optimizes network operation. The NOC performs these decisions by considering various parameters including network resource availability, type of CPE, subscriber's targeted advertisement profile, and business rules programmed by operator of the network. Business methods based on such network optimization are also described.

Abstract: Apparatus and associated methods that allow a user (e.g., cable or satellite network subscriber) to access content, such as a video program, from a location outside the subscriber's network, with dynamic or adaptive insertion of secondary content (e.g., advertisements or promotions) that are more relevant for that context. In one embodiment, a personal content server streams the content to the subscriber over a network connection from the local e.g., (subscription) network to a remote network upon authorization by a content manager process; secondary content is evaluated and selectively inserted or replaced depending on factors such as the user's remote location, the configuration of their platform, the date and time of their access request, and/or the subject matter of the primary content.

Abstract: The present invention is directed towards systems and methods for the delivery of programming content with targeted advertisements. One embodiment of a method according to the present invention comprises receiving a request for programming content from a given user, determining a given demographic group to which the given user belongs and determining whether the requested programming content is being streamed to one or more users associated with the given demographic group. If the requested programming content is being streamed to one or more users associated with the given demographic group, the requested programming content is streamed with advertisements targeted to the given demographic group to the given user. If not, a new stream is generated for the requested programming content with advertisements targeted to the given demographic group, which is streamed to the given user.

Abstract: Methods and apparatus for providing content to users of a network that can be selectively recorded via the user's equipment. In an exemplary embodiment, the network comprises a hybrid fiber coax (HFC) network, and on-demand (OD) sessions are used to provide high-speed download of the requested content to the users. The user's equipment (e.g., set-top box) is equipped with a high-density recording device which can both record the content onto a selected medium (e.g., DVD) and optionally provide copyright protection via one or more means such as limiting the number of copies that can be made, and/or digital watermarking. The network operator can also restrict the establishment of the on-demand sessions and/or release of the content to subscribers based on parameters including prior purchase of the content by the user, and the timing of the release of the same content via other distribution channels such as rental and retail.