Abstract: A computerized advertisement development tool and associated method of use that includes creation of stock electronic advertisements and custom electronic advertisements that appear on an electronic display. The customized electronic advertisements include: 1) bullet point effects; 2) photographic effects: 3) a motion picture effect that is either video or a virtual motion image created from still photographs; and 4) text effects. There is a contract that provides scheduling between a plurality of sponsored electronic advertisements and a plurality of timed events. This can include following a block of sponsored electronic advertisements, playing after a predetermined number of sponsored electronic advertisements, playing after a predetermined time period, or playing after a predetermined percentage of sponsored advertisements. The timed events can include trivia, community events, amber alerts, sponsor boards, weather, headlines, special events and user created events.