Abstract: The present invention is directed to a method, implemented on an electronic communication network including a mobile telecommunications device, for providing financial incentives by associating the mobile telecommunications device with an incentive account; and messaging with the mobile telecommunications device in response to a predetermined trigger, with the messaging including information corresponding to a financial incentive provided through a financial account associated with the incentive account upon an occurrence of a desired commercial transaction satisfying predetermined criteria, and correlating information related to the financial account, incentive account, and occurrence of the desired commercial transaction, for further determination and action in awarding or withholding the financial incentive in accordance with the predetermined financial incentive criteria. Also disclosed is a system that operates in accordance with the method.