Abstract: Devices, methods, and systems for improving the customer experience and simplifying the purchase of items are disclosed. In general the devices, methods, and systems allow a customer to speak a name or type of item, or scan a code (such as a barcode) of an item, and the item is automatically added to a shopping cart of the customer. For example, speech recognition and machine learning techniques may be used to process audio input and identify potential products relating to the input. When there is a high confidence that an identified product is the product the customer intended to purchase, the identified product is automatically added to the customer's shopping cart. When the confidence is not high enough, a list of potential products may be generated and added to the customer's shopping cart. The customer may then select the intended product right from the list in the shopping cart.