Abstract: An information reproducing apparatus is provided with: a video operating device to set a video reproduction effect; a music operating device to set a music reproduction effect; an adding device for adding the video reproduction effect to the video image in accordance with an operation of the video operating device, and for adding the music reproduction effect to the music in accordance with an operation of the music operating device; a change operating device for changing a condition of the music operating device between a condition to set the music reproduction effect and a condition. to set the music reproduction effect and to set the video reproduction effect in linkage of the operation of the music operating device; and a controlling device for controlling the adding device to add the video reproduction effect to the video image in accordance with the operation of the music operating device.

Abstract: An information reproducing apparatus (3) comprises: video operating means (331, 332, 333, 334, 336) for setting the video reproduction effect, music operating means (341, 342, 343, 344, 346) for setting the music reproduction effect, an imparting means (378) for imparting the video reproduction effect to a video in response to the operation of the video operating means and imparting the music reproduction effect to music in response to the operation of the music operating means, a switching operating means (351) for switching the state of the music operating means between (i) the state where the music reproduction effect is set and (ii) the state where the music reproduction effect is set and the video reproduction effect is set in linkage with the operation of the music operating means, and a control means (379) for controlling the imparting means so as to impart the video reproduction effect to a video in response to the operation of the music operating means.

Abstract: Provided herein is an AV processing apparatus applied with an effect apparatus of the invention stores a plurality of video control programs for implementing a plurality types of video effects corresponding to a plurality types of audio effects to provide the same impression as each audio effect can give. The AV processing apparatus implements a video control program corresponding to a selected audio effect from the plurality types of video effects, thereby a video effect which can provide the same impression as the audio effect can give is achieved.