Patents by Inventor Sunitha Gorty

Sunitha Gorty has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Updating contents of asynchronously refreshable webpages
    Patent number: 8131591
    Abstract: Embodiments of the invention provide ways to update and permit third-party advertising content of a webpage developed using Asynchronous JavaScript and XML (“AJAX”) techniques. An illustrative method includes registering a set of possible triggering events that can invoke an advertisement-update process, registering advertisement containers (portions of the webpage that can present the advertisements), receiving an indication that a triggering event has occurred, identifying (in some cases) advertisement containers whose advertisement content is to be updated, accessing third-party advertisement data that is stored outside of the domain of the webpage to receive the fresh advertising content, and presenting the fresh advertising content in the one or more advertisement containers.
    Type: Grant
    Filed: September 12, 2007
    Date of Patent: March 6, 2012
    Assignee: Microsoft Corporation
    Inventors: Sunitha Gorty, Mark Masterson, Scott Tomlin, Mansoor Malik, Hyejin Yun
  • UPDATING CONTENTS OF ASYNCHRONOUSLY REFRESHABLE WEBPAGES
    Publication number: 20090070190
    Abstract: Embodiments of the invention provide ways to update and permit third-party advertising content of a webpage developed using Asynchronous JavaScript and XML (“AJAX”) techniques. An illustrative method includes registering a set of possible triggering events that can invoke an advertisement-update process, registering advertisement containers (portions of the webpage that can present the advertisements), receiving an indication that a triggering event has occurred, identifying (in some cases) advertisement containers whose advertisement content is to be updated, accessing third-party advertisement data that is stored outside of the domain of the webpage to receive the fresh advertising content, and presenting the fresh advertising content in the one or more advertisement containers.
    Type: Application
    Filed: September 12, 2007
    Publication date: March 12, 2009
    Applicant: MICROSOFT CORPORATION
    Inventors: Sunitha Gorty, Mark Masterson, Scott Tomlin, Mansoor Malik, Hyejin Yun