Abstract: The present invention illustrates a picture book augmented reality application that includes scanning capability, 3D graphics presentation and video presentation that immerses participants into the story line of a picture book. The book cover or a page in the book itself can be scanned with a smart device (smart phone, tablet, Kindle, Nuke, MAC, PC, laptop), which activates the augmented reality book application to get the appropriate content of the AR-Book. The participant can see the visual world of themselves being part of the story line through an avatar when displaying the video/2D/3D content using the AR application. Therefore, the invention allows participants to be immersed into the picture book as one of the characters in the picture book using their real face or a caricature of their face wrapped/attached to the selected character (avatar) in the picture book.