Abstract: Systems, apparatus and methods provide an automatic capability for generating interactivity event applications for execution on receiver devices within a broadcast network based upon interactivity event application data, information and sequence logic. Interactivity event content providers may provide to a broadcast network interactivity event application data, event metadata information and sequence logic a broadcast network. Interactivity resources for interactivity sequences associated with one or more real-time channels are broadcast over the broadcast network such that the resources share a file data flow, or such that they can be carried on separate file data flows. File data flow identifiers and overhead flow identifiers are indicated in the Service SI. Interactivity signaling messages for interactivity sequences associated with one or more real times channels are broadcast on auxiliary flows.

Abstract: Systems, apparatus and methods provide an automatic capability for delivering interactivity event applications for execution on receiver devices within a broadcast network based upon interactivity event application data, information and sequence logic. Interactivity event content providers may provide to a broadcast network interactivity event application data, event metadata information and sequence logic a broadcast network. Receiver devices may be configured to receive only real-time interactivity event assets relevant to a currently monitored real-time channel, or channels adjacent to the currently monitored channel. Receiver devices may also be configured to avoid acquiring assets for interactive sequences not related to a currently viewed or adjacent channel.

Abstract: Systems, apparatus and methods provide an automatic capability for generating interactivity event applications for execution on receiver devices within a broadcast network based upon interactivity event application data, information and sequence logic. Interactivity event content providers may provide to a broadcast network interactivity event application data, event metadata information and sequence logic a broadcast network. Interactivity application data for an interactive sequence may be delivered out-of-band, such that the application data is not embedded in an interactivity event. Interactivity sequence application data may be sent out-of-band from the associated interactivity event signaling message. Application data may be sent on a different transport channels in advance of the interactivity event. The system may determine when data should be sent out-of-band and when it should be sent in-band.

Abstract: Systems, apparatus and methods provide an automatic capability for generating interactivity event applications for execution on receiver devices within a broadcast network based upon interactivity event application data, information and sequence logic. Interactivity event content providers may provide to a broadcast network interactivity event application data, event metadata information and sequence logic a broadcast network. Interactivity resources for interactivity sequences associated with one or more real-time channels are broadcast over the broadcast network such that the resources share a file data flow, or such that they can be carried on separate file data flows. File data flow identifiers and overhead flow identifiers are indicated in the Service SI. Interactivity signaling messages for interactivity sequences associated with one or more real times channels are broadcast on auxiliary flows.

Abstract: Systems, apparatus and methods provide an automatic capability for generating interactivity event applications for execution on receiver devices within a broadcast network based upon interactivity event application data, information and sequence logic. Interactivity event content providers may provide to a broadcast network interactivity event application data, event metadata information and sequence logic a broadcast network. Interactivity application data for an interactive sequence may be delivered out-of-band, such that the application data is not embedded in an interactivity event. Interactivity sequence application data may be sent out-of-band from the associated interactivity event signaling message. Application data may be sent on a different transport channels in advance of the interactivity event. The system may determine when data should be sent out-of-band and when it should be sent in-band.

Abstract: Systems, apparatus and methods provide an automatic capability for delivering interactivity event applications for execution on receiver devices within a broadcast network based upon interactivity event application data, information and sequence logic. Interactivity event content providers may provide to a broadcast network interactivity event application data, event metadata information and sequence logic a broadcast network. Receiver devices may be configured to receive only real-time interactivity event assets relevant to a currently monitored real-time channel, or channels adjacent to the currently monitored channel. Receiver devices may also be configured to avoid acquiring assets for interactive sequences not related to a currently viewed or adjacent channel.

Abstract: Systems, apparatus and methods provide an automatic capability for generating interactivity event applications for execution on receiver devices within a broadcast network based upon interactivity event application data, information and sequence logic. Interactivity event content providers may provide to a broadcast network interactivity event application data, event metadata information and sequence logic a broadcast network. Such applications may be transmitted via the broadcast network. Transmitted applications may be activated in receiver devices in response to receiving a signal from a real-time broadcast stream. Activation signals may be used to synchronize application activation with an event in a media program so downloaded applications may be activated in synchrony with broadcast programs. Interactive applications may be dynamically generated at run time. Multiple interactive applications may be generated from a same set of interactivity application data, each targeting different types of devices.

Abstract: Systems, apparatus and methods provide an automatic capability for generating interactivity event applications for execution on receiver devices within a broadcast network based upon interactivity event application data, information and sequence logic. Interactivity event content providers may provide to a broadcast network interactivity event application data, event metadata information and sequence logic a broadcast network. Interactive sequences may be created and transmitted over a broadcast network on short notice. Interactive sequences may be created on-demand, based on the context and content of a monitored real-time channel. Interactive sequences may be scheduled based on the content of a live broadcast program. Application data, resources and templates may be delivered to a mobile receiving device in-band, along with a broadcasted interactivity event.