Abstract: A container for the storage and transportation of fishing hooks and lures. The container is a hollow body with the external shape of a fish, surrounding an internal chamber, with access through an opening in the bottom for access to the hooks or lures. The opening extends and includes the mouth end of the fish-like container, allowing the hooks or lures to be stored while still attached to the fishing line. The fish-shaped container also includes a generally circular shaped hook or loop in the caudal fin, to accommodate attachment of the container to fishing rod eyelets, or the fishing reel.