Abstract: The present disclosure provides enhanced techniques for dynamically monitoring and controlling user experiences on a website based on user activity of associated software applications. A system can offer a number of web pages to different user groups in an experiment. Each web page can describe respective configurations of an application, and each user group may receive a particular web page based on one or more criteria. An application installer and a resource identifier are transmitted to the client device in response to an installation request. A configuration file is also delivered to the client device based on the resource identifier. The configuration file causes the installation of a particular application configuration on the client device. The application configuration sends telemetry data indicating user retention data to a service. A usage report summarizing the telemetry data is generated and utilized to adjust the criteria for controlling one or more experiments.

Abstract: The present disclosure provides enhanced techniques for dynamically monitoring and controlling user experiences on a website based on user activity of associated software applications. A system can offer a number of web pages to different user groups in an experiment. Each web page can describe respective configurations of an application, and each user group may receive a particular web page based on one or more criteria. An application installer and a resource identifier are transmitted to the client device in response to an installation request. A configuration file is also delivered to the client device based on the resource identifier. The configuration file causes the installation of a particular application configuration on the client device. The application configuration sends telemetry data indicating user retention data to a service. A usage report summarizing the telemetry data is generated and utilized to adjust the criteria for controlling one or more experiments.