Abstract: A method for advertising on a self erecting advertising box comprising providing a cardboard blank having an inner paper layer, an outer roll stock layer and a paper flute extending between and joined to the inner paper layer and outer roll stock layer. The method includes selling space for placing advertisement content on the self erecting fundraising box for a fee, and applying the advertisement content to the outer roll stock layer by a flexographic printing process. The blank is folded into the self erecting advertising box and is supplied to a retail store. The self erecting advertising box is available to a consumer at the point of sale for free or for a nominal fee, with the cost of the self erecting advertising box being offset by the funds generated by selling the advertisement content.