Abstract: A website is configured to store a hierarchy of information on a client computer, depending on how much of the website has been navigated by the user. Information indicating content viewed, searches performed on a database, and records viewed in response to a search, can be stored. After a user has viewed content on a first website, and data about the viewed content is stored on a client computer, recommended content related to the viewed content can be served when the user accesses another appropriately configured second website from that client computer. The recommended content can include an image from the originally viewed content, and dynamic content derived from metadata associated with the viewed content, or other content depending on the data stored on the client computer. If the user selects the recommended content, data can be accessed from the first website, such as a database query.

Abstract: A computer system is used to minimize the time between when information about a lead, i.e., a potential buyer, is first received and when that lead is first contacted by a sales agent. A form of competition is used to allow one sales agent, from among many sales agents, to be enabled to be the first to contact a lead based on how quickly that sales agent responds to a notification that the lead is available. The system can allow the sales agent to first claim a lead, then contact the lead; or, the system can put the first sales agent to respond in contact with the lead.