Abstract: The present disclosure provides a viewing device for ice fishing, comprising a sleeve configured to be inserted into an ice fishing hole. The sleeve has an interior surface defining a passageway between an upper opening and a lower opening. A reflective surface is positioned on the interior surface of the sleeve, configured to reflect an image of a visual indicator of fishing activity, such as a bobber or float, located at or near the water surface. A rim is disposed at an upper portion of the sleeve, configured to support the sleeve on an ice surface. The reflective surface enables a user positioned at a lateral distance from the ice hole to observe the visual indicator indirectly, without needing to lean over the ice hole, thereby improving comfort, safety, and visibility during ice fishing.

Abstract: An illuminated cooler including: a base receptacle; a lid; a series of lights in the interior of the base receptacle; and a solar panel across a top surface of the lid. The series of lights may be place along a top perimeter of an interior of the base receptacle and placed on a lighting track. The series of lights may be placed on at least one side of an interior of the base receptacle. In one particular embodiment, the base receptacle includes a battery as an alternative power source.