Abstract: A charm attachment for a shoe heel to removably attach at least one charm to a rear side of a shoe heel including a cylindrical anchor member and V-shaped pairs of barbs to secure the anchor member onto the shoe heel. A charm engagement member of the anchor member disposed on the rearward end is configured to retain at least one charm on the central body proximal the shoe heel and is spiral shaped to prevent slippage of each charm from the anchor member and to provide a grip by which to insert the anchor member into the shoe heel. A stopper member, which is disposed on the central body between the at least one charm disposed on the central body and one of the pair of barbs most proximal the rearward end, allows the anchor member to be inserted only to the stopper member's location on the central body.