Abstract: Electronic arrangement comprising a data interface for transferring data with external elements, at least one processor for processing instructions and other data, and memory for storing the instructions and other data, said at least one processor being configured, in accordance with the stored instructions, to obtain at least one predictive user model including one or more demographic characteristics as dependent variables to be predicted and usage statistics of applications as explanatory variables, obtain deterministic usage statistics indicative of digital applications a target user has utilized during a monitoring period, and determine, through utilization of the deterministic usage statistics obtained during the monitoring period as input to the at least one established predictive model, an estimate of said one or more of the demographic characteristics of the target user.

Abstract: Electronic arrangement for single-source cross-platform media measurements, comprising a communication interface arranged to receive observation data having regard to and at least partly determined at a plurality of electronic, preferably personal, devices of a number of users, at least one user of said number being associated with multiple devices of said plurality, said multiple devices belonging to mutually different technological platforms including online platforms for providing media exposure and the multiple devices comprising a usage meter to observe selected events indicative of device usage comprising media exposure, wherein the usage meter of at least one of the multiple devices being further arranged to observe user exposure to media on one or more external offline media distribution platforms, and at least one of the multiple devices being arranged to transmit observation data comprising indications of the observations towards the arrangement, at least one electronic database arranged to store th

Abstract: A method (400) for enhancing data integrity in connection with a digital panel study to be performed by an electronic arrangement preferably comprising one or more servers, wherein the method comprises obtaining data (406) having regard to a plurality of panelists, wherein one or more data points associated with each panelist characterize demographic profile, device ownership, device-level behavioral profile and/or occurrences of events or traffic involving one or more electronic devices associated with the panelist, and where there is more and less complete data associated with different panelists in terms of data points, for a certain panelist of said plurality missing a data point, determining (413), based on the obtained data, a number of other panelists that originally have corresponding data point assigned and are otherwise similar to the certain panelist in terms of a number of other data points according to a selected criterion, preferably requiring similar data point values, and completing the missin

Abstract: Electronic arrangement (112) comprising a data interface (210) for transferring data with external elements, at least one processor (202) for processing instructions and other data, and memory (204) for storing the instructions and other data, said at least one processor being configured, in accordance with the stored instructions, to obtain at least one predictive user model (312,314) including one or more demographic characteristics as dependent variables to be predicted and usage statistics of applications as explanatory variables, obtain deterministic usage (316) statistics indicative of digital applications a target user has utilized during a monitoring period, and determine (318), through utilization of the deterministic usage statistics obtained during the monitoring period as input to the at least one established predictive model, an estimate of said one or more of the demographic characteristics of the target user.