Abstract: In an example embodiment, point of sale and other demand data is enriched with data that has a qualitative aspect, such as weather data or data from a social media network (e.g. trending topics, “buzz”, etc). Some embodiments take such data and quantify it to turn the qualitative aspect of the data into a quantitative aspect using a set of rules that may account variability among geographic region, customer perception, and/or various other criteria. The quantified data may then be classified according to a variety of data dimensions and may then be combined to enrich other available data. Predictive models may be created therefrom. Such predictive modeling may then be used to predict demand and/or consumer behavior and can influence marketing campaigns, etc.

Abstract: A data entry management system includes computer executable instructions tangibly embodied on non-transitory media. The data entry management system includes a processing logic which may control a display area. The processing logic may determine a display area content. The display area content may include one of a working context search screen, a search screen, a data entry help screen, and a single-dimensional selector screen. The processing logic may determine which of the working context search screen, the search screen, the data entry help screen, and the single-dimensional selector screen to display in display area based on a profile.

Abstract: An activation arrangement may be included in one or more record selection interfaces of an enterprise computing system to activate a preset navigator interface pane for limited the quantity of records displayed in the record selection interface. The preset navigator interface pane may include filters to identify records satisfying predetermined criteria. The preset navigator interface pane may also include a tree structure depicting a hierarchical classification of the records based on certain field values in each record. The records displayed for subsequent selection in the record selection interface may be limited according to the activated filters and activated nodes in the structure.

Abstract: Systems and methods are provided to enable filtered searches of marketing-related data by extracting marketing project information, including marketing activities, promotions, and campaigns information from an existing marketing system database and restructuring the extracted information in a hierarchical series of selectable nodes. In an embodiment, some of the nodes may be grouped into time, accounts, products, agreements, or marketing plan tabs. In an embodiment, once one or more nodes are selected and a search is activated, the results may be presented in a list or Gantt chart. In an embodiment, the Gantt chart may be supplemented with additional information including additional date ranges, key performance indicators (KPIs), and/or trade spends. In an embodiment, this additional information may vary according to a user role and the nodes selected.

Abstract: Systems and methods are provided to enable filtered searches of marketing-related data by extracting marketing project information, including marketing activities, promotions, and campaigns information from an existing marketing system database and restructuring the extracted information in a hierarchical series of selectable nodes. In an embodiment, some of the nodes may be grouped into time, accounts, products, agreements, or marketing plan tabs. In an embodiment, once one or more nodes are selected and a search is activated, the results may be presented in a list or Gantt chart. In an embodiment, the Gantt chart may be supplemented with additional information including additional date ranges, key performance indicators (KPIs), and/or trade spends. In an embodiment, this additional information may vary according to a user role and the nodes selected.

Abstract: An optimization object may include fields storing parameters used by the intelligence system during business intelligence data analysis. One of these fields may include a mode type field to selectively switch between a forecasting mode to extrapolate a value from the data and a simulation mode including an optimization module to calculate a value from the data expected to maximize a particular objective. Stored parameters may include common parameters used in both modes and unique parameters to one of the two modes. Optimization modules may include an option to output a variable number of secondary recommendations in addition to a best recommendation. Parameters and results of models may be saved and later retrieved or compared to identify differences between the parameters and results of compared models. Visual scheduling arrangements may be modified to show certain results from the data analyses.

Abstract: An activation arrangement may be included in one or more record selection interfaces of an enterprise computing system to activate a preset navigator interface pane for limited the quantity of records displayed in the record selection interface. The preset navigator interface pane may include filters to identify records satisfying predetermined criteria. The preset navigator interface pane may also include a tree structure depicting a hierarchical classification of the records based on certain field values in each record. The records displayed for subsequent selection in the record selection interface may be limited according to the activated filters and activated nodes in the structure.

Abstract: An optimization object may include fields storing parameters used by the intelligence system during business intelligence data analysis. One of these fields may include a mode type field to selectively switch between a forecasting mode to extrapolate a value from the data and a simulation mode including an optimization module to calculate a value from the data expected to maximize a particular objective. The stored parameters may include common parameters used in both modes and unique parameters to one of the two modes. The optimization object may also include fields specifying details and other data associated with a trade promotion. The analysis mode selected in the type field made be executed on data relating to the promotion details fields of the object subject to the parameters in the corresponding parameter fields.

Abstract: A data entry management system includes computer executable instructions tangibly embodied on non-transitory media. The data entry management system includes a processing logic which may control a display area. The processing logic may determine a display area content. The display area content may include one of a working context search screen, a search screen, a data entry help screen, and a single-dimensional selector screen. The processing logic may determine which of the working context search screen, the search screen, the data entry help screen, and the single-dimensional selector screen to display in display area based on a profile.

Abstract: Systems and methods are provided to enable filtered searches of marketing-related data by extracting marketing project information, including marketing activities, promotions, and campaigns information from an existing marketing system database and restructuring the extracted information in a hierarchical series of selectable nodes. In an embodiment, some of the nodes may be grouped into time, accounts, products, agreements, or marketing plan tabs. In an embodiment, once one or more nodes are selected and a search is activated, the results may be presented in a list or Gantt chart. In an embodiment, the Gantt chart may be supplemented with additional information including additional date ranges, key performance indicators (KPIs), and/or trade spends. In an embodiment, this additional information may vary according to a user role and the nodes selected.

Abstract: A processor may read structure information from a database stored on a computer-readable storage medium. The structure information may be associated with a marketing calendar application and the structure information may represent one or more clusters and ordering information for the one or more clusters. The processor may read cluster information for the one or more clusters from the database. The cluster information may represent one or more related marketing activities, viewing information and grouping information. The processor may present the one or more clusters on a display device based upon the ordering information for the one or more clusters. The processor may present on the display device the one or more related marketing activities based upon the viewing information and the grouping information.

Abstract: Systems and methods are provided to enable filtered searches of marketing-related data by extracting marketing project information, including marketing activities, promotions, and campaigns information from an existing marketing system database and restructuring the extracted information in a hierarchical series of selectable nodes. In an embodiment, some of the nodes may be grouped into time, accounts, products, agreements, or marketing plan tabs. In an embodiment, once one or more nodes are selected and a search is activated, the results may be presented in a list or Gantt chart. In an embodiment, the Gantt chart may be supplemented with additional information including additional date ranges, key performance indicators (KPIs), and/or trade spends. In an embodiment, this additional information may vary according to a user role and the nodes selected.

Abstract: A system and method for managing sales using an automated process. The system and method may utilize machine-readable media including program code stored therein executable by one or more processors to perform the automated process. The automated process including providing a working context related to a dynamic characteristic and providing data assigned to the dynamic characteristic.