Abstract: A reversible sports or baseball cap that can be worn right side out or inside out with full color and design and any desired indicia, logos or information both on the outside of the cap and on the inside of the cap so that during a crucial time of the game, fans may turn their caps inside out to show a message come rallytime in any sport. An alternate embodiment provides a crown insert with full color and design and any desired indicia, logos or information thereon which may be sold alone and would serve as a cap liner for existing sports caps so that when it is turned inside out the liner is then on the outside displaying appropriate information for rallytime.