Abstract: Embodiments of the invention provide increased user-to-user interaction and increase the sphere of influence event attendees have on one another by sharing what event functions and other features are being attended by persons having similar interests. Embodiments of the present invention may provide a new and enhanced end-user interface to social networking users, especially individual and business attendees of large events. Embodiments of the invention expand social networking principles to allow event attendees to influence and rely on one another in selecting courses and sessions. This may be accomplished by allowing a particular attendee to view the chosen schedules of other attendees while the particular attendee is selecting an attendance schedule before and throughout a conference or other similar event by searching for and matching user characteristics in social-networking fashion and displaying event functions selected by matching users.