Abstract: An image-receiving labeling material for toner transfer recording which comprises an adhesive-backed label and a separator releasably pre-fixed thereto is disclosed, in which a substrate of the label and that of the separator both comprise a synthetic resin film, and at least the substrate of the label has an antistatic layer on the surface side thereof, the antistatic layer comprising a thermoplastic binder resin having dispersed therein fine powder of a doped metal oxide, such as P-doped SnO.sub.2. The image-receiving label has a stable surface resistivity irrespective of humidity and exhibits excellent printing properties in toner transfer printing, such as toner adhesion, transferred image density, and running properties in a printing machine.

Abstract: An image-receiving paper comprising a label paper and a separate paper which is releasably adhered to the label paper, wherein the label paper has a surface resistivity of from 1.times.10.sup.6 to 1.times.10.sup.13 .OMEGA./cm.sup.2, and comprises a synthetic resin film having formed on the front surface thereof a matted layer and also having formed on the back surface thereof an adhesive layer, the separate paper comprises a synthetic resin film having formed on the front surface thereof a releasing layer and also having formed on the back surface thereof a matted layer and an antistatic agent layer, and the coefficients of thermal shrinkage of the label paper and/or the separate paper in the lengthwise direction and the width direction are all 1% or less in a specific test method.