Abstract: A method of correcting color purity is provided for reducing differences in picture quality between film images and television receiver images by the video signals, thus enabling reproduction of picture quality that approximates images that are shown in a movie theater. When outputting signal levels of each of the color components of video signals, color mixing is performed in which the output signal level is the sum of products of all of the color component levels that have been received as input multiplied by coefficients. By setting these coefficients within the range −0.3 to 0.3, the influence from other colors can be limited to prevent excessive change from the colors of the original image.

Abstract: A color saturation correction method is provided that, by means of a simple circuit configuration, can reduce dissimilarities in picture quality between images that are projected from film and images obtained from video signals, caused by over-saturation of colors in dark scenes. The luminance signal level of a video signal is detected and the saturation of colors in dark portions is then corrected by reducing the chrominance signal level depending on a luminance signal level when the luminance signal level is at or below a predetermined level. The luminance level at which adjustment starts is preferably set to 50% or lower, and the chrominance signal output gain is preferably −3 dB or greater.