Abstract: A method and an apparatus for pixel signal conversion are provided. The method includes: based on an initial first subpixel signal, an initial second subpixel signal, and an initial third subpixel signal of a pixel signal, obtaining a corresponding first stimulus value signal, second stimulus value signal, and third stimulus value signal. When converted pixel signals are applied to a hybrid-color display consisting of subpixels of four colors of W, R, G, and B, a display effect is closer to actual representation of original hybrid colors of R, G, and B, to alleviate a color shift defect of a large view angle.