Abstract: This disclosure relates generally to a system and method for creating computer-generated conversational commerce. A conversational AI interacts with a human being and guides that human being through a virtual interaction while communicating and humanizing the interaction. A user makes a request, whether through voice or through typing at the computer, and the system interprets that request while making additional, natural communications with the user, such as suggesting additional items, asking additional questions to gain more information when needed, and learning from interactions. The AI simulates a human being on the website, responding to the user, and asks for additional information, as if a user were actually at a brick-and-mortar store interacting with a salesperson.