Abstract: Methods, systems, and storage media for linking a user to digital content are disclosed. Exemplary implementations may: access browsing data of a user through an application being executed on a device of the user; receive a request from the user through the application to access digital content; determine whether to link the user to an in-application page or an external webpage based at least in part on the browsing data of the user; link the user to either the in-application page or the external webpage based at least in part on the browsing data of the user; and cause display of the in-application page through the application being executed on the device of the user.