Patents by Inventor ViswaKumar Ramasubramanian

ViswaKumar Ramasubramanian has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Publication number: 20150032551
    Abstract: A method for creating and delivering personalized advertisements to end-user devices via associated communication channels is provided. The method enables selecting users, for whom personalized advertisements are to be created, from a plurality of users based on rules which are defined for selecting users based on: product related data obtained from product data sources and user related data of the plurality of users obtained from user data sources. Further, user related data of the selected users is mapped with product related data based on the rules to generate mapped data for each of the selected users. Further, personalized advertisements are created for each of the selected users based on the mapped data by merging images of the selected users with product advertisement images. Furthermore, the created personalized advertisements of each of the selected users are analyzed to deliver the created personalized advertisements to each of the selected users' end-user devices.
    Type: Application
    Filed: September 16, 2013
    Publication date: January 29, 2015
    Applicant: Cognizant Technology Solutions India Pvt. Ltd.
    Inventors: Vijai Ekambaram, Gautam Aggarwal, ViswaKumar Ramasubramanian