Abstract: An advertising method and system in which playing cards include advertisements for products. The hierarchical value of the cards and the price range of the advertised products are preferably generally correlated so that higher-value cards have advertisements for higher-value products and lower-value cards have advertisements for lower-value products. Also, the hierarchical value of the cards and the prices of the advertisements are preferably generally correlated so that the advertisements on the higher-value cards cost more than the advertisements on the lower-value cards. In addition, prize cards can be randomly distributed among a number of the decks. Furthermore, a building or building compound can include a casino using the cards and a retail outlet selling the products advertised on the cards. Moreover, the cards may feature a casino and be used and sold in that casino, and/or the cards may feature a celebrity whether affiliated with the casino or not.