Abstract: A device for manually and simultaneously forcing four, contoured, flexible, six pack type holders over the necks of twenty-four bottles. The device includes a pair of parallel, spaced apart pipes to which a plurality of parallel, spaced apart cross bars are perpendicularly attached, with the cross bars and pipes each having downwardly extending legs at their ends which engage with the shoulders of the holders. A pair of handles are attached to the pipes to allow the user to exert a downward force on the pipes and, through the legs of the cross bars and pipes, to the shoulders of the holders. The cross bar legs are dimensioned so that the cross bars are also in contact with the tops of the holders at the same time that the legs engage the shoulders thereby ensuring that the downward force applied by the operator is evenly distributed over the holder.