Abstract: Disposable absorbent articles product designs tailored to the differing needs and preferences of males and females are disclosed. In particular embodiments, an array of gender-specific, disposable, absorbent articles comprises a package of first disposable absorbent articles, the package bearing indicia indicating that the articles therein are adapted to be worn by females, and a package of second disposable absorbent articles, the package bearing indicia indicating that the articles therein are adapted to be worn by males. The first disposable absorbent articles differ from the corresponding second disposable absorbent articles in any of a variety of aspects to customize the products for each gender. In certain embodiments, the array includes one product adapted for use by one gender, and a unisex product adapted for use by either gender.