Abstract: A method of generating an audience of user equipment users according to a user-searchable index for audience curation. The method includes generating the user-searchable index for audience curation, receiving user input describing a user's desired characteristic of an audience as user-friendly input through a public-facing selection interface, and parsing the user input to generate a distributed search query complying with a search syntax of a search engine. The method further includes searching the user-searchable index to determine a quantity of prospective audience members having the desired characteristic, transmitting the quantity of prospective audience members to the user to cause a terminal of the user to display the quantity of prospective audience members on a display, and transmitting the query to a first network element configured to execute the query to perform a desired action of the user when the user approves the quantity of prospective audience members.

Abstract: A method of determining location of a wireless communication service subscriber based on a user equipment (UE) self-identifying to a WiFi access point (AP) without establishing a data session between the UE and the WiFi AP. The method comprises receiving an identity of a UE by a WiFi AP, transmitting a first message comprising the identity of the UE and an identity of a store where the WiFi AP is located by the WiFi AP to a server. The method further comprises looking up by the server a communication address of the UE and a link to a web application associated with the store, building a second message comprising to link to the web application by the server, and transmitting the second message by the server to the UE via a cellular wireless communication link, whereby the UE is enabled to execute the web application.