Abstract: A method of increasing the number of applications for enrollment at an educational institution including the profiling of an educational institution's candidate database and inquiry pool against its particular enrollment objectives and personalized communication with selected candidates. The method also provides candidates who are interested in an educational institution with an opportunity and selected incentives to electronically access, complete and submit partial or complete applications for admission. The method also provides for personalized follow-up communications with selected candidates and for the monitoring, compilation and reporting of applications received using the method.

Abstract: A method of increasing the number of applications for enrollment at an institution of higher learning, including the initial profiling of the institution's candidate inquiry pool against the institution's enrollment objectives, the electronic solicitation of additional information and the reiterative profiling of candidates during the period before an application is sent to determine the candidate's continued interest, the customization of interest piquing communications with the candidates and the application itself, the offering of choices as to the method of completing the application and incentives to do so, and the evaluation of the program from the monitoring of the application responses.

Abstract: Methods of marketing educational services which include the electronic but essentially free form survey of candidates found in the data base of an educational institution. Metrics are established for survey responses and interest is assessed for attending the educational institutions. The methods include surveying by mail with an option to respond by e-mail, surveying entirely by e-mail, and surveying alternatively by mail/e-mail. Methods are also disclosed for stimulating interest including personalized invitations to attend events sponsored by the institution. Information provided by the candidate in response to any survey and/or any invitation is used to automatically update the data base and to customize and personalize further communications with each candidate.

Abstract: A method of increasing the number of applications for enrollment at an institution of higher learning, including the initial profiling of the institution's candidate inquiry pool against the institution's enrollment objectives, the electronic solicitation of additional information and the reiterative profiling of candidates during the period before an application is sent to determine the candidate's continued interest, the customization of interest piquing communications with the candidates and the application itself, the offering of choices as to the method of completing the application and incentives to do so, and the evaluation of the program from the monitoring of the application responses.

Abstract: A method of increasing the number of applications for enrollment at an institution of higher learning, including the initial profiling of the institution's candidate inquiry pool against the institution's enrollment objectives, the electronic solicitation of additional information and the reiterative profiling of candidates during the period before an application is sent to determine the candidate's continued interest, the customization of interest piquing communications with the candidates and the application itself, the offering of choices as to the method of completing the application and incentives to do so, and the evaluation of the program from the monitoring of the application responses.

Abstract: A method of increasing the number of applications for enrollment at an educational institution including the profiling of an educational institution's candidate database and inquiry pool against its particular enrollment objectives and personalized communication with selected candidates. The method also provides candidates who are interested in an educational institution with an opportunity and selected incentives to electronically access, complete and submit partial or complete applications for admission. The method also provides for personalized follow-up communications with selected candidates and for the monitoring, compilation and reporting of applications received using the method.

Abstract: Methods of marketing educational services which include the electronic but essentially free form survey of candidates found in the data base of an educational institution. Metrics are established for survey responses and interest is assessed for attending the educational institutions. The methods include surveying by mail with an option to respond by e-mail, surveying entirely by e-mail, and surveying alternatively by mail/e-mail. Methods are also disclosed for stimulating interest including personalized invitations to attend events sponsored by the institution. Information provided by the candidate in response to any survey and/or any invitation is used to automatically update the data base and to customize and personalize further communications with each candidate.