Abstract: The announcement is formed of one hundred percent cotton fiber paper on which, in colored ink, an inscription has been formed, and a lamination fixed over the paper and the inscription. Selected pigments are used to coat the paper, and polymers or an acetate is fixed thereon as a laminate. The paper chosen, having a starch surface sizing, a bases weight of from 19 to 21 pounds per ream of seventeen inch by twenty-two inch stock, a caliper of 3.4 to 3.7 mils, an opacity of seventy-eight to eighty-six percent, and a softening point of one hundred and sixty to one hundred and eighty degrees F., causes the colored ink to flow and fill-in, and stand out to appear to be a solid, printed image, when such coated paper is employed, and the noted laminates are fixed thereon. With even very limited reflected light, the announcement, and especially the colored ink inscription thereon, glows and shimmers, nearly simulating neon or other illuminated announcements.