Abstract: A method of placing a slurry stream comprising dry friction reducer (DFR) into a subterranean formation comprising: forming a slurry comprising an aqueous-based fluid and a proppant by introducing a dry material comprising the proppant and the aqueous-based fluid into a blender; forming a DFR slurry stream comprising DFR; and introducing the DFR slurry stream into the formation, wherein forming the DFR slurry stream comprises: forming a DFR concentrate; adding the DFR concentrate into the slurry in the blender at a location within the blender distant a location at which the dry material is added thereto, and removing the DFR slurry stream from the blender; forming a DFR concentrate, removing a slurry stream from the blender, and adding the DFR concentrate into the slurry stream to provide the DFR slurry stream; and/or introducing dry, powdered DFR into the blender and removing the DFR slurry stream from the blender.