Abstract: A packet holder for holding a plurality of packets of soft drink mix or the like is formed from a longitudinal elongated sheet having three transverse score lines, the sheet being bent along the score lines to form a back element, a bottom element, a front element, and a top element. The top element includes a tongue adapted for engagement with an aperture in the back element and a window for receiving the plurality of packets. The front element may be advantageously used as a convenient display surface to receive advertising or other informative data. The bottom element supports the packets received through the window in the top element. The back element includes an appropriate support or suspension aid.