Abstract: A message service providing apparatus according to an embodiment of the present invention includes: a message interface processor for providing a message interface to a user terminal, processing a message transmitted and received through the message interface, and providing one or more opinion expression items that can be included in the message to the user terminal through the message interface; and an active object database management processor for performing an active object database management process for each opinion expression item to provide one or more opinion expression items and opinion expression sub-items corresponding to the opinion expression items.

Abstract: A message service providing apparatus includes: a message interface unit for providing a message interface to a user terminal, processing a message transmitted and received through the message interface, and providing one or more expression items that can be included in the message to the user terminal through the message interface; and an active object database management unit for performing an active object database management process of each expression item to provide one or more expression items through an extended reality interface.

Abstract: A message service providing apparatus includes: a message interface unit for providing a message interface to a user terminal, processing a message transmitted and received through the message interface, and providing one or more expression items that can be included in the message to the user terminal through the message interface; and an active object database management unit for performing an active object database management process of each expression item to provide one or more expression items through an extended reality interface.

Abstract: The present invention relates to a caller identification display service method and apparatus for providing caller identification and additional information like an advertisement or an official announcement on a recipient's telephone. According to the present invention the method of displaying the caller identification and the additional information on the recipient's telephone comprises the steps of receiving a call request from a caller's telephone terminal, extracting the additional information corresponding to the caller identification from a database in response to the call request, and transmitting a paging signal comprising the additional information and the caller identification to the recipient's telephone terminal, wherein the additional information and the caller identification are displayed on the recipient's telephone terminal.