Abstract: Provided herein are systems and methods that provide community based voting and/or actionable multi-media messaging in a social network. In an embodiment, actionable multi-media messaging is provided, in which the user receives a message comprising an actionable item that the user can act on. The actionable item can be, e.g., to purchase an item, to vote on a ballot, or other actions that can be taken by the user. In another embodiment, community based voting is provided, in which a user receives a message comprising a voting ballot. In this embodiment, the user can vote on the ballot, and publish his/her vote to his/her social network, e.g., to express his/her likes and dislikes. The user can also forward the ballot to other users in his/her social network, and view how other individual users in his/her the social network have voted.