Patents by Inventor Wouter Lode Paul Massa

Wouter Lode Paul Massa has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Patent number: 10607154
    Abstract: An online system uses classifiers to predict the socioeconomic group of users of the online system. The classifiers use models that are trained using features based on global information about a population of users such as demographic information, device ownership, internet usage, household data, and socioeconomic status. The global information can be aggregated from market research questionnaires and provided to the online system. The classifiers input information about a user and output a probability that the user belongs to a given socioeconomic group. The input information is based on a user profile on the online system associated with the user as well as actions performed by the user on the online system. Thus, the online system can predict the user's socioeconomic group without using the user's income information. The online system can generate content for presentation to the user based on the predicted socioeconomic group.
    Type: Grant
    Filed: July 27, 2016
    Date of Patent: March 31, 2020
    Assignee: Facebook, Inc.
    Inventors: Brendan M. Sullivan, Gopikrishna Karthikeyan, Zuli Liu, Wouter Lode Paul Massa, Mahima Gupta
  • Publication number: 20180032883
    Abstract: An online system uses classifiers to predict the socioeconomic group of users of the online system. The classifiers use models that are trained using features based on global information about a population of users such as demographic information, device ownership, internet usage, household data, and socioeconomic status. The global information can be aggregated from market research questionnaires and provided to the online system. The classifiers input information about a user and output a probability that the user belongs to a given socioeconomic group. The input information is based on a user profile on the online system associated with the user as well as actions performed by the user on the online system. Thus, the online system can predict the user's socioeconomic group without using the user's income information. The online system can generate content for presentation to the user based on the predicted socioeconomic group.
    Type: Application
    Filed: July 27, 2016
    Publication date: February 1, 2018
    Inventors: Brendan M. Sullivan, Gopikrishna Karthikeyan, Zuli Liu, Wouter Lode Paul Massa, Mahima Gupta