Abstract: In an image sensing apparatus adapted to apply user-settable image processing to a sensed image, display in an electronic viewfinder of an image to which a user-set image processing is applied and an image to which such image processing is not applied is switched with each passage of a predetermined period of time or in response to a user operation. Implementing a preview function with the electronic viewfinder image enables the user to check the results of the image processing in real time prior to actual image sensing by comparing the processed image and the original image to provide an easy-to-use preview function.

Abstract: When image shooting is performed in a mode that records plural images in response to a single shooting instruction and deletion is instructed on a shot-image confirmation screen that displays the shot image data immediately after the shooting, the plural image data generated by the same shooting instruction are all collectively deleted. On the contrary, in a playback mode, when deletion is instructed to one of the plural image data shot by the same shooting instruction, only the one image that has been instructed for deletion is deleted. This feature improves usability of the image sensing apparatus capable of recording plural images in response to a single shooting instruction.

Abstract: The sizes of objects indicating photographing conditions and/or the state of an image sensing apparatus displayed on a display unit of the image sensing apparatus can be changed by simple operation. When the operation of a zoom operation unit is detected, it is determined whether a menu for setting the photographing conditions and the like is displayed on the display unit. If the menu is displayed, the sizes of item objects of the menu displayed on the display unit are changed in accordance with whether the zoom operation unit is operated to a wide side or telephoto side. If the menu is not displayed, zooming is executed in accordance with the operation of the zoom operation unit.